Digital Services
Offering a vareity of digital services including SEO, social media, custom video, SEM, analytics, and brand management.
All the digital services your business needs to stay current
SEO
If you’re not at the top of the page, you might as well not be there at all. The search engines judge your website based on how well it works, amount of traffic to your site and the amount of relevant content. Are all your search, social and review sites linked? Is your creative message consistent across the media? Let us fix your website issues, broken links and add content to your site to make you #1.
Social Media
Your buyers are on social media. If you don’t have a consistent presence you’re missing the boat. It’s fast and affordable and the best approach is a combination of paid ads and self-posting. We can train your staff on how to maximize your social media pages and bring thousands of new visitors to your social media pages and to your retail website.
SEM
Every store is different and so should your marketing and Automotive SEM campaign. You won’t find a cookie cutter approach to our paid search. We customize your campaign to maximize your number of leads based on your locality. Long tail search terms, deep links, dynamic number insertion are just a few of the tools in our bag of tricks. Every visitor lands on your website, every dollar we spend is clear and transparent with the goal of boosting your sales and service business.
Programmatic
Bedford Advertising’s programmatic media buying solutions automate the process of purchasing and managing display ads using real-time bidding and machine learning algorithms. Designed for local businesses, the platform targets customers in specific geographic areas and leverages data for advanced targeting, reaching specific demographics, interests, and behaviors. It offers full transparency, allowing real-time campaign optimization and control. Ads can be displayed across multiple devices, including desktop, mobile, and connected TV. Customizable ad templates and real-time reporting enhance engagement and ROI. Bedford Ads revolutionizes digital media buying, providing a cost-effective, efficient solution tailored for today’s digital landscape.
Analytics
The number one problem with automotive digital advertising is getting a true measurement of success. Are your goals set on your website? Do you know how many VDP’s, photo views and contact pages you receive? Do you have the correct tracking codes and pixels? The Bedford Ads Digital team can clean up your Google analytics page and make sure every single visitor and every single traffic source is properly tracked and reported. Once you know what is effective you can cut the things that are not working and add to those that are. Knowing is half the battle.
Listings Management
Your traditional and digital advertising should work cohesively towards one common purpose or goal. At Bedford Ads we establish your brand persona and competitive advantage firmly in the mind of the consumer. This means making sure all your citations are correct across the web. Consistent business listings help to increase local rankings in areas like Google Business Places and Bing Places.
Email Marketing
Communicating via email marketing to your current and prospective customers is one of the most effective and least costly things you can do. Bedford Ads offers a variety of services from providing assets to your marketing team to execute, to a do-it-for-me approach to customer emails, to sending messages to targeted conquest list based on demographics or in-market shoppers. We include real-time tracking and ROI services with every project.
See Bedford Advertising in Action
Learn more about how Bedford Advertising might help your company’s advertising efforts by reading our case studies.